About Us

Appleton, Wisconsin Insurance AgentSince 1984, Cary and his team of professionals have been helping the residents of Wisconsin with their various insurance needs. Whether you are interested in Medicare planning, auto, home, business insurance, or health and life insurance, the multitude of carriers we are contracted with always ensure you have alternatives and choices to fit your specific individual and family needs.

The objective of our agency has always been to first educate our clients on ALL their insurance options, and then LISTEN so that we can assist in their decision making. Being an independent insurance agency means we work for you, not the insurance company, and with access to over 50 individual carriers, we can almost always find a perfect fit for whatever you are looking for.

We also have direct contact and longstanding relationships with the underwriters, account executives, and staff at each company to assist our agency in this process and to assure a smooth transition from our initial meeting thru the issuance of your policy. We pride ourselves on making your insurance purchase a simple pain free process, and we strive to build a long-lasting relationship with each and every client.

An Independent Advantage

We are Independent Agents in Appleton, Wisconsin, free to choose the best carrier for your insurance needs. We do not work for an insurance company; we work for you. We work on your side when you have a loss and follow through to see that you get fair, prompt payment and service. Cary Wilder Insurance represents a carefully selected group of financially strong, reputable insurance companies. Therefore, we are able to offer you the best coverage at the most competitive price.

What is an Independent Insurance Agent?

When you decide to buy a car, you wouldn’t purchase the first one you see. What if one day the automobile industry decided to make only one type of car, one make and one model. You wouldn’t have a choice!

The same situation holds true for insurance. You need insurance to drive a car, to purchase a house, to protect your family’s financial future and to run a small business. But if there was only one insurance company that offered only one type of insurance, you wouldn’t have a choice. The only solution would be going to that one company.

With an independent insurance agent, you have choices. Independent agents are not tied to any one insurance company. One of the advantages of using an independent agent is that he or she works to satisfy your needs. You are using an expert for an important financial decision.

An independent agent has several companies that he or she can approach to get you the best coverage at the best price. And your independent agent will know the companies with the most efficient claims departments to recover your losses as quickly as possible.

When you buy insurance, you want an advocate who will properly assess the risks you face and give you an objective analysis of the marketplace, because it’s up to you to make the final choice.